Pisa Orologeria and Rolex have announced the reopening of the Rolex boutique in the historic building in via Montenapoleone 24 in Milan, in the heart of the fashion district.
Long a point of reference for all watchmaking enthusiasts, the store measures a total of 300 square meters.
The shop – explains the press release – “is spread over three levels dedicated to sales and service, in addition to the terrace and the basement, offering the visitor an elegant and exclusive setting where to meet competence, professionalism and discretion, as well as the environment. ideal for getting closer to the brand “.
Rolex is one of the longest-serving partners of our company, which has been the brand ambassador in the city of Milan for over 70 years
declared Chiara Pisa, CEO of Pisa Orologeria
The restyling of the boutique represents another step forward in a process that began in 2008 with the opening of the first Rolex boutique in Italy: after 13 years of intense work in the heart of the fashion district,The restyling of the boutique represents another step forward in a process that began in 2008 with the opening of the first Rolex boutique in Italy: after 13 years of intense work in the heart of the fashion district, the excellent results have further motivated us to renew the ideal setting to celebrate the timeless character and perfection of Rolex watches
The store has undergone a complete renovation that involved the entire building, from the basement to the terrace.