The Monaco Yacht Show 2025 edition shined upon the Principality.
As always, Port Hercule of Monaco was a sight to see in late September with 120 superyachts including 40 world premieres and over 50 luxury tenders displayed by the most renowned builders and brokers in the world. There were 560 curated companies invited to present their products and services in the yachting industry, including designers, naval architects, equipment suppliers, yacht service providers, and tender manufacturers. The overall superyacht value on display was estimated at 4.3 billion euros (4.99 billion dollars) with 60% of the superyachts less than two years old. The 2025 Monaco Yacht Show was the 34th edition welcoming 29’956 visitors where dreams and expertise converged under one platform.
The show documentary
This year, a behind-the-scenes documentary revealed how the millimeter-perfect choreography makes the magic happen without ever slowing down Monaco life. Cameras followed the 25-day build-up, and 11-day dismantling of the dual on-land and in-water exhibition that welcomes 120 superyachts and 16,000 square meters of exhibition structures and tents, all while the royal Principality keeps functioning as normal. This documentary captures how an entire city and port are orchestrated to deliver a flawless showcase of yachting excellence. The documentary is in French, but the visuals tell the story with no words necessary. It was produced by the TV channel, Monaco Info.
The shipyards
Lürssen, the German shipyard that builds the biggest boats on the planet, did not have any brand-new superyachts on display, just resales through brokerages. However, coinciding with their 150th anniversary they did recently launch COSMOS, just over 114 meters (374 feet) and poised to become an instant icon. Lürssen continued to celebrate their 150th anniversary and as always, closed the show out with their private party “End of the Summer” party at the Monaco Yacht Club, the hottest ticket of the show. Feadship, the classy Dutch shipyard had the ultimate showstopper superyacht at the Monaco Yacht Show 2025 presenting the premiere of VALOR designed for a journey through the Northwest Passage. Just about everyone seemed to stop and take a phone photo of this 79.5-meter (260.82 feet) beauty.
Nearby was the debut of Turkish shipyard, Bilgin’s 50-meter (164-feet) Camila from their 160 Series. She is a glamour girl inside and out. The attention to detail and craftsmanship by Bilgin and their Italian furniture partner Hot Lab, made this superyacht one of the best of the best at the Monaco Yacht Show.
The Italian Sea Group, a luxury superyacht builder of both motor yachts and sailing vessels show participation included the unveiling of the Tecnomar for Lamborghini 101 and the display of six other masterpieces including an ode to Giorgio Armani and his last superyacht project before his passing in early September. Admiral Giorgio Armani 72, 72 meters (236 feet) is a visionary project, born from the collaboration between Giorgio Armani and Giovanni Costantino exuding Italian luxury in the late designer’s understated style with touches of his logo onboard.
Rossinavi debuted its 50-meter (164 feet) superyacht, BEL1, an all-aluminum, full-displacement yacht featuring a design inspired by SUVs. Sunreef Yacht Twilight, 28.64 meters (93.9 feet), a Sunreef 100 Power catamaran at the show, was delivered in 2025 with a spacious layout, a beach club, and an integrated solar power system, showcasing their sustainable luxury design thesis.
The biggest yacht that appeared in Port Hercule for the show was Mar, by Benetti, at 107-meters (351 feet), the only one over 100 meters. The next biggest was Nero, from Corsair Yachts at 90.1-meters (295.6 feet), followed by Luna by Oceanco at 90 meters (295.2 feet). Some of the award-winning yachts at the show included Alfa G, recognized for its award-winning design, Hanse 360 awarded “European Yacht of the Year 2025”, and SX120 noted for its focus on next-generation yachting technology.
Sailing vessels
Sailing yachts at the show included Katana, a 61.4-meter (201.4 feet) vessel by Perini Navi which was the largest sailing yacht debut at the Monaco show. The sailing segment also showcased Seven, a 46-meter (151 feet) luxury yacht from Pura Vida Yachting and BeCool, a 39-meter (128 feet) Swan.
Brokerages & photo exhibition
Brokerage Burgess always has a prime position at the show. This year Energy was their showoff superyacht opposite their lively lounge area. King Benji, was Burgess’ “world’s best charter superyacht” built by a Turkish shipyard with 147 meters (153 feet), popular with clients having 360 degree open views, crow’s nest, climbing wall, slide, cold and hot plunge, and more.
Brokerage Cecil Wright gets an A+ for having the most brand visibility always at the Monaco Yacht Show with their plethora of tenders moving to and fro all day with their bullseye logo and name in big letters on the side…hard for any eyeballs to miss. Tenders not only swish attendees from one side of the show to the other, but also to superyachts anchored out at sea. The tender rides themselves are a fun part of the journey at the show.
Camper & Nicholsons, brokerage founded in 1782, built a big lounge to showcase their new branding campaign and logo. It took forever to get to them at the far side of the show and the very end of the show. At least along the way, was a cool marine photographic exhibition titled “Tribute to Yachting” by Guillaume Plisson. Nearby was the ‘Large Yacht Company’ brokerage that had one of the last large superyachts on display at the show called Luna by Oceanco.
The adventure area
The Adventure Area encompassed 57 tenders, a curated selection of innovative water toys, and 23 luxury vehicles. The car section is always a hit with a mix of new and vintage babies on display, from Brabus supercars and their classic restoration range to beautiful Roll-Royces and vintage Mercedes. Brabus, Germany’s famous luxury mobility brand also showcased superboats and luxurious tenders. A wide variety of tenders and toys were on display in the Adventure Area along with helicopters and more.
Education & relaxation
If one tired of staring at all the superyacht beauties in the water and toys on land, there was the Monaco Yacht Summit Program inside the Upper Deck Area with industry insiders/experts discussing the future of the yachting industry plus the Design & Innovation Hub. Roundtables discussed topics including electrification, underwater noise pollution, sustainable marinas, and the use of AI in yacht interiors. And of course, the magnificent Monaco Yacht Club always awaits if one is lucky enough to be a member or invited for a drink, meal or soiree inside its membership guarded confines. And Yatco, the global multiple-listing system for selling yachts, always hosts a hospitality area, this year at Rascasse right along the edge of Port Hercule.
New initiatives & awards
Blue Wake was launched by Monaco Yacht Show this year as a new initiative dedicated to promoting the most advanced environmental solutions in the yachting industry. They showcased cutting-edge innovations in yacht design, technology, equipment manufacturing, yacht building, and yacht services as an entire ecosystem working together to the save yachting industry’s future.
And what’s any trade show without industry awards. Blue Wake Awards celebrated the most credible, innovative, and impactful environmentally sustainable solutions in the superyacht industry given to 5 recipients opening night at Le Meridien Hotel. The honorees included: TYKUN for hydrogen propulsion, Tai Ping for biodegradable carpets, Deasyl for its low carbon fuel, Sanlorenzo for its fuel-cell-powered yacht, and SilverYachts for its recyclable aluminum catamaran.
And also on opening night, the ISS Design Awards (International Superyacht Society) were announced at Amu outdoor deck of the Fairmont Hotel. Giulia Grassi, a young Italian interior and yacht designer of her own firm, Supernova Design Studio was impressive as a newbie in the industry winning an award for a refit for her first studio project ever for the Benetti superyacht, Solafide. Solafide was nominated for a World Superyacht Award.
The finale
Saturday on cue, as the clock struck 6pm marking the end of the show, the Monaco air filled with synchronized sounds of superyacht horns blowing…ahhh, music to the ears of superyacht industry folks! And just like that, the Monaco Yacht Show 2025 came to an end. Next year’s dates are September 23rd to 26th, 2026. But of course, all good things must end with a few parties. Superyachts and brokerage booths flowed with their remaining liquid libations. And Greek Monaco local, Sir Stelios Haji-Ioannou, founder of Easyjet, held a closing party soiree at his foundation headquarters, The Stelios Philanthropic Foundation.
Hope Gainer
