A striking black-and-white Carousel studded with Swarovski crystals

A striking black-and-white Carousel studded with Swarovski crystals. Swarovski has collaborated with award-winning artist- designer Jaime Hayon to create Carousel, a magnificent interactive art installation adorned with 15 million Swarovski crystals. This modern art experience is now open to visitors at Swarovski Kristallwelten (Swarovski Crystal Worlds) in Wattens, Austria

A striking black-and-white Carousel studded with Swarovski crystals. Swarovski has collaborated with award-winning artist – designer Jaime Hayon to create Carousel, a magnificent interactive art installation adorned with 15 million Swarovski crystals. This modern art experience is now open to visitors at Swarovski Kristallwelten (Swarovski Crystal Worlds) in Wattens, Austria.

Black And White Carousel Studded with Crystals

 

Jaime Hayon was inspired by folklore and fairy tales to create the fantasy characters for the seats. Whimsical faces decorate the roof and the surrounding fence, expressing the joy, surprise, and delight that riding a carousel and being surrounded a gorgeous contemporary art collaboration brings.

Black And White Carousel Studded with Crystals Austria Swarovski Museum

The carousel is a symbol of innocence and light-heartedness. But in this exciting new interpretation, the traditional connotation has been elevated and transformed into art.

says Jaime Hayton

Jaime Hayon combines incredible elegance with his unique character figures, immersing riders in a crystalline moving fantasy world

Carla Rumler, Cultural Director Swarovski and Curator of Swarovski Kristallwelten, commented.

The carousel is a symbol of innocence and light-heartedness
Jaime Hayon and Carla Rumler

The monochrome design shimmers with 15 million Swarovski crystals by the design brand. The installation took six months to create, and now that it is completed, both parties state that the Carousel provokes feelings of freedom and joy – it is an art piece in movement and a place where imagination starts. Jaime Hayon says that he is excited for people to be transported into this fairy tale of art and design

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