Moschino launches its first Pet Collection dedicated to 4-legged friends.
Creative director Jeremy Scott reinterprets the brand’s most famous garments in reduced sizes for pets. The collection consists of 14 ready-to-wear pieces and accessories.
Among the proposals for dogs, a biker jacket, a trench coat, hooded sweatshirt and sweatshirt, collars, leashes and finally a white ceramic bowl with the ‘Moschino Couture!’ Logo stand out. The Moschino Pet Collection is already available in Moschino stores, in the best department stores worldwide and online at moschino.com.
The proceeds from the sales of the Moschino Pets collection will be donated to the National Disaster Search Dog Foundation, a non-profit association, which has always been involved in training rescue dogs, often ex-abandoned dogs, which subsequently work alongside the brigade. of the fire and first aid in the search for people who were buried under the rubble due to natural disasters. The proceeds from the project will be used to support the activities carried out for the earthquake in Japan.
Ambassador of the project, a dog famous all over the world for its beauty and elegance, 2006 world champion: Woferlow Single Malt, better known as “Rocco”, a six-year-old tricolor basset hound.
Irony and play are told through the Moschino Pets models: the “Fioccosso” collar, in black leather with gold plating and a bone-shaped bow made entirely of white resin, in tandem with the matching leash, also with a bow.
For the more romantic four-legged ones, instead, the “Hearts” collar that reinterprets the iconic Moschino heart: in punched brown leather, buttonholes and golden hearts, as for the respective matching leash. Moschino Pets is available in three different sizes.
Moschino creativity meets the virtual store yoox.com to create a limited edition mini-collection of leashes and collars for dogs, Moschino Pets, available online exclusively on yoox.com, in the Pets area, from 20 May.